Sola Salon Studios Ventura offers beauty professionals move-in-ready salon spaces with studio amenities and salon benefits. They empower business owners in the beauty industry to launch their salon businesses, with access to a strong network of support and tools every step of the way.
Consortium Media developed a social media marketing plan with paid social management, custom content creation, and video production to generate leads and encourage salon professionals to join Sola Salons and take their beauty businesses to the next level.
Consortium used its brand development experience to elevate Sola Salon Studios Ventura’s brand recognition. Through content development for Facebook, Instagram, and Pinterest,. our creative campaign encouraged local hair stylists, estheticians, barbers, makeup artists and more to join the Sola family by renting a salon space for their business.
To strengthen Sola Salon Ventura’s social media presence and connect with beauty professionals in the community, our team cultivated social media content, filmed and edited mini videos, and generated monthly editorial calendars. Crafting content with performance insights and industry-relevant research in mind, our team boosted Instagram engagement by 2,763% and engaged users on Facebook by 274%.
With our CM Geo Algo™ Facebook Ads and Pinterest Ads we strategically targeted audiences with demographic and keyword research to drive website conversions. In just a few months, our paid social media campaigns generated over 60,000 impressions, over 300 website conversions.
- Social Media Management
- Social Media Advertising